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内容简介:
“Dozens of examples of successful signage at various
places—like public spaces, museums, and businesses—around the
globe. . . . Each featured work is accompanied by text written by
the firm that authored the signage.”—Step Inside Design A signage
system is much more than just a set of symbols. As well as its
practical application, it helps to create an identity for a space
and can add decorative flair to any built environment.
Andreas Uebele draws on his own design experience to explore
signage as a point where graphic design and architecture come
together. He first describes the basic rules of signage design:
signs must be visible but not distracting, informative but not
unwieldy, and concise but not confusing. Striking the right balance
is crucial. Color, typography, pictograms, and icons are all
elements that can be varied and exploited to encapsulate as much
information as possible and fit the job’s requirements: the signage
for a hospital, an airport, or a conference center may have little
in common, and solutions must be tailored to fit the
location.
The book showcases great examples of signage design worldwide,
with an emphasis on the most original approaches. It is an
indispensable reference for communications designers and a must for
architects, interior designers, and graphic artists. 250+ color and
250 b/w illustrations and photographs
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作者介绍:
Andreas Uebele manages his own visual
communications agency in Stuttgart and lectures in communications
design at Du?sseldorf University of Applied Sciences, Germany.
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其它内容:
书籍介绍
A signage system is much more than just a set of signposts and symbols. As well as its practical application, it helps to create an identity for a space and can add decorative flair to any built environment. Here, Andreas Uebele calls on his own wealth of design experience to explore signage as a point where graphic design and architecture come together. The book showcases great examples of signage design worldwide, ranging from museums and schools to transport systems, with an emphasis on the most original approaches to tackling the task. This is not only an indispensable handbook for communications designers but a must for architects, interior designers and graphic artists who are keen to get a better insight into this fascinating but often overlooked aspect of modern design.
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